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Nissan Motor Company Ltd, usually shortened to Nissan, is a Japanese international automobile manufacturer headquartered in Nishi-ku, Yokohama, Japan.Since 1999, Nissan has been the main Renault-Nissan Alliance, a partnership between Nissan in addition to French automaker Renault. As of 2013, Renault holds a 43. 4% voting stake within Nissan, while Nissan holds a 15% non-voting stake throughout Renault. Carlos Ghosn serves as CEO of both companies.A Nissan Dealership inside Patiala, IndiaNissan Motor sells its cars within the Nissan, Infiniti, and Datsun brands with in-house performance tuning goods labelled Nismo.Nissan was the sixth largest automaker on the globe behind Toyota, General Motors, Volkswagen Group, Hyundai Motor Group, and Ford in 2013. Taken together, the Renault-Nissan Alliance could be the world’s fourth largest automaker. Nissan is the primary Japanese brand in Tiongkok, Russia and Mexico.Masujiro Hashimoto founded the actual Kwaishinsha Motor Car Works in 1911. In 1914, the company produced the first car, called DAT.

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The modern car's name was an acronym with the company's investors' surnames:Kenjiro Den (田 健次郎 Living room Kenjirō?)Rokuro Aoyama (青山 禄郎 Aoyama Rokurō?)Meitaro Takeuchi (竹内 明太郎 Takeuchi Meitarō?)It was renamed to Kwaishinsha Motorcar Co., Ltd. in 1918, and again to DAT Jidosha & Company., Ltd. (DAT Motorcar Co.) in 1925. DAT Motors built trucks as well as the DAT and Datsun passenger cars. The vast majority of its output were pickup trucks, due to an practically non- existent consumer industry for passenger cars back then. Beginning in 1918, the first DAT trucks were produced with the military market. At the same moment, Jitsuyo Jidosha Co., Ltd. produced small trucks employing parts, and materials imported from the usa.In 1926 the Tokyo-based DAT Motors merged while using the Osaka-based Jitsuyo Jidosha Co., Ltd. (実用自 動車製造株式会社 Jitsuyō Jidōsha Seizō Kabushiki-Gaisha?) a. k. a. Jitsuyo Jidosha Seizo (established 1919 like a Kubota subsidiary) to get DAT Jidosha Seizo Company., Ltd Automobile Manufacturing Co., Ltd. (ダット自動車製造株式会社 DAT Jidōsha Seizō Kabushiki-Gaisha?) in Osaka until finally 1932. From 1923 to 1925, the company produced light cars and trucks under the name connected with Lila.In 1931, DAT came out which has a new smaller car, the first "Datson", meaning "Son of DAT". Later in 1933 following Nissan took control of DAT Motors, the last syllable involving Datson was changed to be able to "sun", because "son" also suggests "loss" (損) within Japanese, hence the name "Datsun" (ダットサン Dattosan?).In 1933, the company name has been Nipponized to Jidosha-Seizo Company., Ltd. (自動車製造株式会社 Jidōsha Seizō Kabushiki-Gaisha?, "Automobile Manufacturing Co., Ltd. ") and seemed to be moved to Yokohama.

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Nissan name first used in 1930sIn 1928, Yoshisuke Aikawa founded the holding company Nihon Sangyo (日本産業 Asia Industries or Nihon Market sectors). The name 'Nissan' originated in the 1930s as an abbreviation[14] officially used on the Tokyo stock market place for Nihon Sangyo. This company was the actual famous Nissan "Zaibatsu" which included Tobata Casting and Hitachi. At this time Nissan handled foundries and auto parts businesses, but Aikawa did not enter automobile manufacturing till 1933.The zaibatsu eventually grew to incorporate 74 firms, and became the fourth-largest in Japan during World Conflict II.In 1931, DAT Jidosha Seizo became affiliated with Tobata Casting, and was merged into Tobata Casting in 1933. As Tobata Casting has been a Nissan company, this was the starting of Nissan's automobile producing.

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Nissan Powerplant founded in 1934In 1934, Aikawa separated the expanded automobile parts division involving Tobata Casting and incorporated it as being a new subsidiary, which he named Nissan Generator Co., Ltd. (日産自動車 Nissan Jidōsha?). The shareholders of the modern company however were not considering the prospects of the auto in Japan, so Aikawa bought out all of the Tobata Casting shareholders (employing capital from Nihon Industrial sectors) in June 1934. At this time, Nissan Motor effectively grew to become owned by Nihon Sangyo along with Hitachi.In 1935, construction of its Yokohama place was completed. 44 Datsuns were shipped to Asia, Central and South North america. In 1935, the first car manufactured by a assembly system rolled off of the line at the Yokohama plant. Nissan built trucks, airplanes, and engines for japan military. In 1937, the company's main plant was moved towards the occupied Manchuria, and named Manchuria Large Industries Developing Co.In 1940, first knockdown kits had been shipped to Dowa Jidosha Kogyo (Dowa Vehicle), one of MHID’s companies, for assembly. In 1944, the head office has been moved to Nihonbashi, Tokyo, and the company identify was changed to Nissan Major Industries, Ltd., which the company retained through 1949.

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